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Going viral isn't a game of luck;
it's a science, and I'm here
to teach you the formula.
From my time as a top-earning producer at BuzzFeed Networks to being an Associate Director on YouTube's Instagram and Shorts team, I've been creating viral content and growing brands in the digital space for almost 15 years.
Nothing makes me happier than helping artists, creators, and business owners grow their online presence, and watch their careers and brands take off.
I've garnered over a billion views and amassed millions of dollars in passive revenue for some of the largest brands on the internet, and now I want to help you do the same with your own content and brands.
I'll teach you my sure-win pillars of viral content, share my insider secrets of the algorithms, break down my social growth strategies, and of course, how to set yourself up for brand deals and revenue streams.
Whether you're a first-time content creator, a start-up CEO, a manager of creatives, or just fine-tuning your social strategy,
I'm excited to help your business and brand take off.
Michael Drummonds
CEO, Lightquill
VIRAL CONTENT
STRATEGY
BRAND DEALS AND PARTNERSHIPS
PLATFORM MONETIZATION
Recommendations
hallie steiner,
buzzfeed networks
Michael is one of the best I've ever worked with! His diverse background across creative industries and roles gives him a fresh perspective and innovative spirit. Michael is incredibly driven and data-oriented, but never puts his drive to succeed ahead of his kind and personable relationships. He is a bright light and joy, and brings a positive energy of collaboration to any project he works on.
When we worked together at BuzzFeed, he generated millions of dollars and billions of views with his creative and engaging videos, and built up brand new social media accounts to over 100K followers.
His personality both on camera and off makes him the kind of person you want to spend time with, and it's no wonder he has built a dedicated following across his social accounts.
I can't recommend Michael enough.
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